Online harm moves fast. Areto moves faster.
Online harm no longer happens at human-scale. It’s shaped by algorithms, amplified through coordination and automation, and it’s always on.
Areto is responsible AI that combines human judgment with machine speed – stopping hate, violence, scams, bot attacks, and misinformation that can damage your brand.
Let’s face it: the online world can suck.
Brand builders, social teams, journalists, athletes, academics, leaders, and elected representatives show up to do their work, only to have hate speech, harassment, threats, spam and other online harms undermine their efforts, overwhelm their staff, and harm their communities.
What used to be manageable one-to-one is now a relentless, multi-lingual, 24/7, system-wide problem, amplified by humans, bots, and biased algorithms. The more successful you are, the higher the risk, and the more overwhelming the workload.
It's. Just. Too. Much.
Protect what matters. Then unlock what’s possible.
We built Areto to protect global brands and the people behind them.
Areto is a responsible AI content moderation platform, informed by the lived experience and insights of our founders.
Left unchecked, the sheer volume of harm overwhelms teams, outpaces legislation, and drives good people and valuable audiences away.
Areto is built for nuance: it can tell the difference between criticism and hate, enthusiasm and harm, making your social spaces safer, boosting engagement, and delivering tangible financial returns for your brand.
Best of all, Areto is easy and fast to implement, regardless of your tech stack or ability. It supports more than 55 languages across four key social platforms, and you can log in anytime to view clear and compelling visual dashboards, and generate reports to share with your team.
It’s like an AI-powered firewall for your social channels.
First, remove harm, then amplify the awesome.
Areto’s first priority is to get online harm under control, creating safer social channels for your followers and less clean-up work for your team.
You get to choose the level of moderation you want, adjusting filters for custom words and harmful content based on your community standards. The result? Real-time, automated moderation that’s ethical, accurate, and reliable.
Then, our advanced sentiment analysis, return on engagement data analytics and visualizations, and Fan Finder, will help you identify your most engaged supporters, track audience moods and trends, and turn insights into real engagement, stronger connections, and tangible impact.
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Hide hate speech and abuse
Delete spam and bot traffic
Mute problematic accounts
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Identify superfans driving real engagement
Track advanced sentiment trends
See what content is resonating – and why
Understand platform and account performance
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Understand the impact of moderation on engagement
Report clearly on performance, sentiment, and time saved
How do I get started?
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We’ll talk about your challenges and walk you through how Areto works, including how easy it is to implement.
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Create an account and link your social media profiles.
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Set preferences for deleting and hiding abuse, spam and harmful content based on your brand and community guidelines (Areto is always-on, and supports more than 55 languages).
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Let Areto clean up your socials while you explore your dashboards, see what’s resonating with your followers and focus on creating new, engagement-expanding content.
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Track performance with advanced sentiment analysis and insights. Refine your strategy, grow your following, and easily report on your results.
Protecting participation in public life.
Areto focuses on three key industries where online harm is doing the most damage:
Sports & Entertainment
Unchecked abuse, scams and piracy don’t just harm brands and personalities – they drain revenue, damage partnerships, and push talent out of the game.
From global franchises like AC Milan to teams like the New York Liberty, to high profile individual athletes and officials, Areto frees up brand teams to focus on performance, and create more valuable communities.
Public Sector
When harassment becomes the cost of service, public life loses diversity, trust, and legitimacy.
Our public sector journey started with ParityBOT. Today, Areto safeguards online conversations, enabling public figures and academics to engage online with confidence, reducing harassment, maintaining access, and restoring trust in digital spaces.
Media & Publishing
If intimidation crowds out diverse voices and facts, misinformation is quick to fill the gap.
Areto clears hate and spam at scale, reducing the moderation burden that once made entire ad platforms too risky to use. This enables publishers and brands to run organic and paid campaigns where they previously couldn’t, unlocking new reach and revenue in safer environments.
Areto doesn’t just make digital spaces safe, it makes them more valuable.
By restoring trust and safety, and increasing participation, we:
Grow engagement and reach (key metrics for any brand)
Identify and strengthen your most loyal supporters
Protect revenue, content, and media rights, making your IP and campaigns more valuable
Reduce risk and reputational damage
Dramatically lower the emotional and operational load on social teams
37
Hours Saved Per Month
Teams using Areto can allocate an average of 37 hours monthly to strategy and brand development rather than damage control, optimizing their performance focus.
31%
Increase in Engagement
Organizations that utilize Areto report a 31% boost in community engagement, translating to more active participation from fans and followers.
5x
Increase in Channel Sponsorship Value
With cleaner, more engaging comment sections, teams create brand-safe digital venues that drive up to a 5x return on sponsorship campaigns, increasing partner value without increasing media spend.
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